Axios Rebranding and Expansion in the Wealth Market

  • Dynasty Financial Partners assists a $700 million advisor team in leaving Equitable Advisors
  • Matauro, the new RIA, is led by CEO Matthew Klein, CFO Barrett Tabeek, and COO Steven Van Hooker
  • The team has been with Equitable since 2005, 2010, and 2005 respectively
  • Dynasty Financial Partners helps advisors open their own RIAs and provides additional services
  • Dynasty’s network includes 56 independent firms with an average AUM of nearly $1.8 billion

Dynasty Financial Partners has aided a $700 million advisor team in their departure from Equitable Advisors to establish their own registered investment advisory firm, Matauro. The New York-based team consists of fourteen members and is led by CEO Matthew Klein, CFO Barrett Tabeek, and COO Steven Van Hooker. All three have been with Equitable since 2005, as per Finra’s BrokerCheck database. Prior to the rebranding, Equitable was part of insurance company AXA. Dynasty Financial Partners assists financial advisors in opening their own RIAs and offers technology, turnkey-asset-management-program, and other services. With 56 independent firms in its network, Dynasty’s average assets under management (AUM) per firm is nearly $1.8 billion.

Factuality Level: 9
Factuality Justification: The article provides accurate information about the advisor team’s assets, their new firm Matauro, and the involvement of Dynasty Financial Partners. It also includes relevant background information on Equitable Advisors and Dynasty Financial Partners, as well as quotes from the CEO of Dynasty. The writing is objective and free from sensationalism or personal opinions.
Noise Level: 3
Noise Justification: The article provides relevant information about a financial advisor team leaving Equitable Advisors to open their own registered investment advisory firm with the help of Dynasty Financial Partners. It also includes details about the new firm’s leadership and the services provided by Dynasty. However, it lacks in-depth analysis or exploration of broader trends or consequences.
Public Companies: Equitable Advisors (EQH), AXA (CS)
Private Companies: Dynasty Financial Partners,Matauro
Key People: Matthew Klein (CEO), Barrett Tabeek (CFO), Steven Van Hooker (COO), Shirl Penney (CEO and founder)


Financial Relevance: Yes
Financial Markets Impacted: The event impacts financial advisors and registered investment advisory firms
Financial Rating Justification: This article discusses the formation of a new registered investment advisory firm, Matauro, which was assisted by Dynasty Financial Partners in leaving Equitable Advisors to manage $700 million in assets. It also mentions the roles of key team members and the services provided by Dynasty Financial Partners. This is relevant to financial topics as it involves the movement of assets between firms and the establishment of a new entity in the financial industry.
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: No extreme event mentioned in the text and no major events happened in the last 48 hours.
Move Size: No market move size mentioned.
Sector: Finance
Direction: Up
Magnitude: Small
Affected Instruments: Stocks

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