Taylor Swift and Defensive Games Boost Interest in Football League
- NFL regular-season TV ratings increased by 7%
- Average of 17.9 million people watched NFL games this season
- Highest regular-season average since 2010
- Includes both television and streaming viewership
Despite more low-scoring defensive games and injuries to big stars, the National Football League (NFL) experienced a 7% increase in TV ratings for the just-completed regular season. According to Nielsen, an average of 17.9 million people watched NFL games this season, marking the highest regular-season average since 2010. The figures include both television and streaming viewership. The presence of Taylor Swift at several Kansas City Chiefs games to support her boyfriend, star tight end Travis Kelce, also contributed to the boost in interest in the football league.
Public Companies: National Football League (NFL), New York Jets (undefined), Minnesota Vikings (undefined), Cincinnati Bengals (undefined)
Private Companies:
Key People: Taylor Swift (), Travis Kelce (star tight end), Aaron Rodgers (quarterback), Kirk Cousins (quarterback), Joe Burrow (quarterback)
Factuality Level: 7
Justification: The article provides statistics from Nielsen to support the claim that NFL ratings increased by 7% during the regular season. However, it does not provide any additional sources or analysis to verify the accuracy of these figures. The article also includes some irrelevant information about Taylor Swift attending Kansas City Chiefs games, which is tangential to the main topic of NFL ratings.
Noise Level: 3
Justification: The article contains some irrelevant information about Taylor Swift attending Kansas City Chiefs games, which is not directly related to the main topic of NFL ratings. It also includes unnecessary details about specific players’ injuries. However, it does provide relevant information about the increase in NFL ratings and the highest regular-season average since 2010, supported by Nielsen data.
Financial Relevance: No
Financial Markets Impacted: No
Presence of Extreme Event: No
Nature of Extreme Event: No
Impact Rating of the Extreme Event: No
Justification: The article does not pertain to financial topics and does not describe any extreme events.
www.wsj.com 
