Anticipated increase in profit and revenue for Brown-Forman
- Brown-Forman expected to report higher sales and earnings for Q3
- Expected profit of $255.8 million, up from $100 million in the same period last year
- Expected adjusted profit of 56 cents a share
- Expected quarterly sales of $1.13 billion
- Stock price fell about 2% during the quarter
- Analysts expect Brown-Forman’s margins to expand in the quarter
- Softening market for liquors, especially tequila and whiskey
- Prepared cocktails expected to be a bright spot for Brown-Forman
Brown-Forman is expected to post higher sales and earnings for its fiscal third quarter. The company is expected to report a profit of $255.8 million, up from $100 million in the same period last year. Adjusted profit is expected to be 56 cents a share. Quarterly sales are expected to reach $1.13 billion. However, the stock price fell about 2% during the quarter. Analysts anticipate that Brown-Forman’s margins will expand in the quarter. The market for liquors, especially tequila and whiskey, is softening, but prepared cocktails are expected to be a bright spot for Brown-Forman.
Factuality Level: 8
Factuality Justification: The article provides specific information about Brown-Forman’s expected sales, earnings, and analyst predictions. It does not contain any obvious misinformation, sensationalism, bias, or logical errors. The information presented is relevant and focused on the main topic.
Noise Level: 3
Noise Justification: The article provides relevant information about Brown-Forman’s expected sales and earnings for the fiscal third quarter, including profit, adjusted profit, and revenue forecasts. It also includes insights from analysts regarding the company’s margins, market conditions, and product performance. The article stays on topic and supports its claims with data from analysts. However, it lacks in-depth analysis, antifragility considerations, and accountability of powerful people.
Financial Relevance: Yes
Financial Markets Impacted: The financial markets that may be impacted by this news article are the stock market and the alcoholic beverage industry.
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: No
Rating Justification: This news article provides information about Brown-Forman’s expected higher sales and earnings for its fiscal third quarter. It also mentions the company’s stock price and the expectations of analysts regarding margins and market conditions. While there is no extreme event mentioned in the article, the financial performance of Brown-Forman and the softening market for liquors can have implications for investors and the alcoholic beverage industry.
Public Companies: Brown-Forman (BF.B)
Key People: Will Feuer (Author)
Reported publicly:
www.marketwatch.com 
