Toy company announces job cuts amid declining sales

  • Hasbro stock drops 3.9% after announcing layoffs
  • Nearly 20% of workers to be cut due to weak toy sales
  • CEO cites weaker-than-expected sales through 2023
  • Company plans to focus on building fewer, bigger, better brands
  • Sales expected to drop up to 15% this year

Shares of Hasbro, the toy company known for brands like Nerf and Play-Doh, dropped 3.9% after it announced layoffs due to weak sales. The company plans to cut nearly 20% of its workforce, about 1,100 jobs, as it faces weaker-than-expected toy sales through 2023. Hasbro’s CEO, Chris Cocks, stated that the company will focus on building fewer, bigger, better brands and has already made changes to its supply chain and reduced costs. Sales are expected to drop up to 15% this year, deeper than previously estimated. The company aims to invest in new systems and digital capabilities while strengthening its leading franchises.

Public Companies: Hasbro (HAS), Mattel (MAT)
Private Companies:
Key People: Chris Cocks (CEO)


Factuality Level: 8
Justification: The article provides specific information about Hasbro’s announcement to cut nearly 20% of its workers due to weak sales. It includes quotes from Hasbro CEO Chris Cocks and mentions the company’s previous job cuts and financial performance. The article also mentions the decline in Hasbro’s stock price and the expected drop in sales for the year. Overall, the information provided seems factual and based on official statements and market data.

Noise Level: 3
Justification: The article provides relevant information about Hasbro’s decision to cut jobs due to weak sales. It includes details about the number of jobs being cut, the reasons behind the decision, and the company’s plans for the future. However, the article lacks in-depth analysis or insights into the broader implications of this news.

Financial Relevance: Yes
Financial Markets Impacted: Shares of Hasbro and Mattel

Presence of Extreme Event: No
Nature of Extreme Event: No
Impact Rating of the Extreme Event: No
Justification: The article pertains to financial topics as it discusses the impact of weak toy sales on Hasbro’s stock price and the company’s decision to cut jobs. However, there is no mention of an extreme event.

Reported publicly: www.marketwatch.com