Popular Show ‘New Heights’ Gains Momentum with Travis Kelce’s Relationship and Rising Podcast Landscape
- Kelce Brothers sign a $100 million+ deal with Amazon’s Wondery unit
- Podcast ‘New Heights’ features sports talk, interviews, and personal chatter
- Show ranked No. 4 on Edison Research’s list of top U.S. podcasts
- Wondery to distribute and sell ads for audio and video versions of ‘New Heights’
- Episodes available early and ad-free on Wondery+ subscription service
National Football League stars Jason and Travis Kelce have secured a deal worth over $100 million with Amazon’s Wondery unit for their popular podcast, ‘New Heights’. The show, which features sports talk, interviews, personal chatter, and has recently taken on a pop-culture bent, gained new listeners after Travis started dating Taylor Swift. The deal allows Wondery to distribute and sell ads for audio and video versions of the podcast across platforms like Spotify, Apple, YouTube, and Amazon Music. Wave Sports + Entertainment will continue producing the show. ‘New Heights’ ranked No. 4 on Edison Research’s list of top U.S. podcasts in Q2, with Travis helping the Kansas City Chiefs reach another Super Bowl win. The latest wave of podcast deals includes more protections and revenue opportunities for distributors.
Factuality Level: 7
Factuality Justification: The article provides accurate information about the Kelce brothers’ podcast deal with Amazon’s Wondery unit and its implications for the podcast landscape. It includes relevant details about the show’s content, rankings, and recent developments in the industry. However, it contains some minor digressions such as mentioning Travis Kelce dating Taylor Swift and Jason Kelce’s retirement from professional football.
Noise Level: 6
Noise Justification: The article focuses on the financial deal of NFL stars Jason and Travis Kelce with Amazon’s Wondery unit for their podcast ‘New Heights’, but lacks in-depth analysis or exploration of the broader podcast landscape shifts. It also includes irrelevant information about Travis Kelce dating Taylor Swift and Jason Kelce’s career move to ESPN.
Public Companies: Amazon.com (AMZN), Spotify (SPOT), SiriusXM (SIRI)
Private Companies: Wondery,Wave Sports + Entertainment
Key People: Jason Kelce (NFL player, retired), Travis Kelce (NFL player), Taylor Swift (Singer), Alex Cooper (Podcaster), Dax Shepard (Comedian), Anne Steele (Writer)
Financial Relevance: Yes
Financial Markets Impacted: Podcast industry and related companies (Amazon, Wondery, Spotify)
Financial Rating Justification: The article discusses a significant deal between NFL stars Jason and Travis Kelce and Amazon’s Wondery unit for their popular podcast ‘New Heights’, which has financial implications for the podcast industry and related companies. The deal involves a $100 million investment, impacting the distribution and advertising revenue of the show across various platforms.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no extreme event mentioned in the article.
Deal Size: 100000000
Move Size: No market move size mentioned.
Sector: All
Direction: Up
Magnitude: Large
Affected Instruments: Stocks
Image source: All-Pro Reels / https://www.flickr.com/photos/joeglo/52394252854/
Reported publicly:
www.wsj.com 
