Sotheby’s and Fanatics Host Immersive Sports Trading Card Event
- Michael Jordan trading card with $1 million estimate leads unconventional auction in Harlem
- Sotheby’s and Fanatics jointly organize ‘Holy Grails’ event
- Immersive experience with music, themed food, and sports-themed stained glass
- Unique sports trading cards from 20th and 21st centuries on sale
A Michael Jordan trading card with a $1 million estimate is set to lead an unconventional auction organized by Sotheby’s and Fanatics. The event, titled ‘Holy Grails,’ will feature rare sports cards from the 20th and 21st centuries and offer an immersive experience with music, themed food, and sports-themed stained glass. This is the second immersive auction by Sotheby’s, following a successful untraditional watch sale in Geneva. The event aims to make the auction feel more like a night out and less intimidating.
Factuality Level: 8
Factuality Justification: The article provides accurate information about an upcoming auction for rare sports trading cards, including details on the event’s format and some of the featured items. It also includes quotes from a representative of Sotheby’s to provide context and insight into their decision-making process. While it does include some descriptive language and background information, it remains mostly focused on the main topic.
Noise Level: 7
Noise Justification: This article focuses on a specific sports trading card auction event and its unique setting, which may not be relevant or interesting to readers who are not collectors or investors in this niche market. The content is mostly about the details of the event and the cards being sold, with little analysis or broader context provided. It also includes some irrelevant information about the auction house’s previous immersive experience with watches.
Public Companies: Sotheby’s (BID)
Private Companies: Fanatics
Key People: Nick Marino (Sotheby’s global head of content)
Financial Relevance: Yes
Financial Markets Impacted: Sotheby’s and Fanatics auction house
Financial Rating Justification: The article discusses an upcoming sports trading card auction featuring a Michael Jordan card estimated to sell for over $1 million, which could impact the financial markets and companies involved in the auction business.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: The article discusses a sports trading card auction featuring rare and valuable cards, including a Michael Jordan card estimated to sell for over US$1 million. While the event is described as immersive with a unique setting, it does not mention any extreme events happening in the last 48 hours.
Deal Size: 1000000
Move Size: No market move size mentioned.
Sector: All
Direction: Up
Magnitude: Large
Affected Instruments: Stocks
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