Italian Luxury Car Maker’s Stock Gains 43% in 2021, But More Upside Ahead

  • Morgan Stanley raises Ferrari’s price target to $520
  • Ferrari’s low China exposure and brand loyalty stand out among luxury peers
  • Ferrari shares gained more than 43% this year
  • Two-year order book offers visibility into future sales
  • Limited-edition launches sell out instantly
  • Cash generation in economic downturns and superior pricing power

Morgan Stanley has raised its price target on Ferrari N.V.’s stock to $520, citing the company’s resilient and proven business model as a key driver of growth. The automaker’s low exposure to China and strong brand loyalty set it apart from competitors like Hermès International. With a two-year order book and limited-edition launches selling out instantly, Ferrari continues to generate cash in economic downturns and enjoys superior pricing power.

Factuality Level: 8
Factuality Justification: The article provides accurate information about Ferrari’s business model, market positioning, and financial performance, citing relevant data and comparisons with other luxury brands. It also includes expert analysis from Morgan Stanley analysts. However, it lacks a clear introduction or conclusion, which could improve its overall structure.
Noise Level: 2
Noise Justification: The article provides relevant information about Ferrari’s business model, its low exposure to China, and its strong performance in the market. It also highlights the company’s order book, limited-edition launches, and pricing power. The content is focused on the topic and supports its claims with data from Morgan Stanley analysts.
Public Companies: Ferrari N.V. (RACE), Hermès International (FR:RMS), Ford Motor Company (F), S&P 500 (SPX)
Key People: Adam Jonas (Analyst at Morgan Stanley)


Financial Relevance: Yes
Financial Markets Impacted: Ferrari’s stock price and luxury goods market
Financial Rating Justification: The article discusses Morgan Stanley raising its price target on Ferrari’s stock, the company’s financial performance compared to other luxury brands, and its impact on the luxury goods market.
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: Minor
Extreme Rating Justification: There is no mention of an extreme event in the text.
Move Size: 18%
Sector: Technology
Direction: Up
Magnitude: Large
Affected Instruments: Stocks

Image source: Hlebushek / Own work

Reported publicly: www.marketwatch.com