Sievert Disputes Analysts’ Predictions of Underwhelming Preorders

  • T-Mobile CEO Mike Sievert claims iPhone 16 sales are better than last year’s iPhone 15
  • iPhone 16 Pro starts at $999, and iPhone 16 Pro Max at $1,199
  • Apple’s first phone with generative AI technology
  • AI features will be available in Beta on iOS 18.1 in October

T-Mobile US Inc. CEO Mike Sievert has stated that Apple’s iPhone 16 sales are performing better than the previous year’s iPhone 15, contradicting some analysts who predicted underwhelming preorder numbers. The iPhone 16 line was announced on September 9 and is available for preorder, with stores carrying it from September 20. Priced at $999 for the Pro model and $1,199 for the Pro Max, consumers can purchase iPhones directly from Apple or through carriers like T-Mobile, AT&T, and Verizon Communications. Sievert addressed concerns about underwhelming sales as ‘nonsense’. Apple’s iPhone 16 features generative AI technology, with AI capabilities available in Beta on iOS 18.1 in October.

Factuality Level: 5
Factuality Justification: The article provides accurate and objective information about T-Mobile CEO Mike Sievert’s statement on iPhone 16 sales being stronger than last year’s iPhone 15, mentions the pricing of different iPhone 16 models, and discusses Apple’s AI features in the upcoming iOS update. It also includes relevant information about Apple’s stock performance. However, it does not mention any specific sales figures or provide a direct comparison between iPhone 16 and iPhone 15 sales.
Noise Level: 4
Noise Justification: The article provides relevant information about iPhone 16 sales and Apple’s AI features, but it could benefit from more in-depth analysis or context on the impact of these developments on the tech industry and market trends.
Public Companies: Apple Inc. (AAPL), T-Mobile US Inc. (TMUS), AT&T Inc. (T), Verizon Communications Inc. (VZ)
Key People: Mike Sievert (Chief Executive Officer), Tim Cook (Chief Executive Officer)


Financial Relevance: Yes
Financial Markets Impacted: Apple Inc. (AAPL) and carriers like T-Mobile, AT&T Inc., and Verizon Communications Inc. (VZ)
Financial Rating Justification: The article discusses the sales of Apple’s new iPhone 16, which impacts both the company itself and its carrier partners, as well as mentioning a potential impact on financial markets with shares of Apple moving 3.7% higher in trading.
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no mention of an extreme event in the text.
Move Size: The market move size mentioned in this article is a 3.7% increase in Apple’s share price.
Sector: Technology
Direction: Up
Magnitude: Large
Affected Instruments: Stocks

Reported publicly: www.marketwatch.com