Discover why financial giants are flocking to Texas for a friendlier business climate and lower costs.

  • Texas is rapidly becoming a financial hub, second only to New York City.
  • Goldman Sachs is building a $500 million tower in Dallas for over 5,000 employees.
  • Texas has seen a 111% increase in investment-banking and securities employment over the past 20 years.
  • JPMorgan Chase now has more employees in Texas than in New York.
  • Lower housing costs and a friendlier business environment attract financial firms to Texas.

DALLAS—As the helicopter soared over downtown Dallas, Ross Perot Jr. pointed out a significant construction site where his company, Hillwood, is collaborating on a $500 million tower for Goldman Sachs. This new building will accommodate over 5,000 bankers and investors, marking it as Goldman’s second-largest office after New York. Nearby, two Wells Fargo towers are set to open next year, and Charles Schwab is expanding its presence after relocating its headquarters from California five years ago. This growth signifies a shift in North Texas, which is now recognized as a burgeoning financial ecosystem, often referred to as ‘Y’all Street.’ nnWhile New York remains the dominant financial center, Dallas has shed its past image as a financial backwater. Recent data shows that Texas has experienced a 111% increase in investment-banking and securities jobs over the last two decades, with a 27% rise since the pandemic. In contrast, New York’s growth in these sectors has been significantly slower. Dallas now ranks second in the U.S. for finance-related employment, trailing only New York City. nnThe financial boom in Texas is not limited to Dallas; other Sunbelt cities are also experiencing growth as firms seek to be closer to their customers. For instance, Florida has seen a nearly 15% increase in finance jobs since 2019. nnJPMorgan Chase has more employees in Texas than in New York, with a significant presence in Plano, where the company has doubled its workforce since opening its campus in 2017. Executives appreciate Texas for its lower housing costs, ample space for new facilities, and a business-friendly environment characterized by low taxes and regulations. nnThe cultural shift is also notable, with newcomers enjoying a more relaxed work-life balance and a community that values personal connections. The recent move of Fisher Investments to Plano from Washington highlights the trend of financial firms relocating to Texas, driven by the state’s favorable business climate. nnAs Texas continues to attract major financial projects, local leaders are actively promoting the state as a competitive alternative to New York. The Goldman Sachs project, which promises at least 5,000 jobs with an average salary of $116,000, exemplifies this trend. The financial landscape in Texas is evolving rapidly, and many are beginning to recognize its potential as a new center for finance.·

Factuality Level: 8
Factuality Justification: The article provides a detailed account of the growth of the financial sector in Dallas, supported by statistics and quotes from relevant individuals. While it presents a positive view of the situation, it does not contain significant misleading information or sensationalism. However, some subjective opinions and anecdotal evidence are included, which slightly detracts from its overall objectivity.·
Noise Level: 7
Noise Justification: The article provides a detailed analysis of the growth of the financial sector in North Texas, supported by data and quotes from industry experts. It discusses long-term trends and the competitive advantages of Texas over New York, while also holding local leaders accountable for their efforts to attract financial firms. However, it occasionally veers into anecdotal observations and cultural commentary that may detract from the main focus.·
Public Companies: Goldman Sachs (GS), Wells Fargo (null), Charles Schwab (null), JPMorgan Chase (JPM), Bank of America (null)
Private Companies: Hillwood,Deloitte,Fisher Investments,Perryman Group
Key People: Ross Perot Jr. (Real-estate investor), Eric Johnson (Mayor of Dallas), Andy Rabin (Overseer of JPMorgan’s investment banking in the Southwest), Aasem Khalil (Goldman partner), Rebecca Kral (Partner in a financial communications firm), Ken Fisher (Founder of Fisher Investments), Peter Muriungi (CEO of Chase Auto)


Financial Relevance: Yes
Financial Markets Impacted: The article discusses the expansion of financial services in Dallas, including the construction of a new Goldman Sachs office and the growth of employment in finance-related industries, impacting the financial market landscape.
Financial Rating Justification: The article highlights significant developments in the financial sector, including major investments and employment growth in Texas, particularly in Dallas, which directly relates to financial markets and companies.·
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: The article discusses economic growth and development in the Dallas area, particularly in the financial sector, but does not mention any extreme events occurring in the last 48 hours.·
Deal Size: 500000000
Move Size: No market move size mentioned.
Sector: All
Direction: Up
Magnitude: Large
Affected Instruments: Stocks

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