A David vs Goliath story of a CEO fighting for his company

  • Joe Kiani bet his company in a legal battle with Apple
  • His company has spent around $100 million fighting Apple
  • The dispute temporarily halted Apple Watch sales

Chief Executive Joe Kiani took a huge risk by betting his company’s future in a legal battle with Apple. His company, which developed a groundbreaking method for measuring blood-oxygen levels, has spent approximately $100 million in the fight against Apple. The dispute even led to a temporary halt in Apple Watch sales. Despite the high stakes, Kiani is currently winning the battle, but the outcome is still uncertain.

Public Companies: Masimo (MASI), Apple (AAPL)
Private Companies:
Key People: Joe Kiani (Chief Executive)


Factuality Level: 7
Justification: The article provides some relevant information about the legal battle between Masimo and Apple, including the amount of money spent and the temporary halt of Apple Watch sales. However, it lacks specific details about the dispute and the outcome so far, making it difficult to fully assess the accuracy and completeness of the information.

Noise Level: 3
Justification: The article contains some noise and filler content, such as the mention of the stock price decrease and the use of red down pointing triangles. It also includes some irrelevant information about the CEO’s bet and the amount of money spent on the legal battle. However, it does provide relevant information about the dispute between Masimo and Apple and the impact it had on Apple Watch sales.

Financial Relevance: Yes
Financial Markets Impacted: The article mentions a legal battle between Masimo and Apple, which could potentially impact the stock prices of both companies.

Presence of Extreme Event: No
Nature of Extreme Event: No
Impact Rating of the Extreme Event: No
Justification: The article discusses a legal battle between two companies, which is a financial event but does not involve an extreme event.

Reported publicly: www.wsj.com