Woods, one of Nike’s most prominent athletes, ends long-standing partnership

  • Tiger Woods and Nike end their 27-year partnership
  • Woods earned over $500 million from Nike
  • Nike confirms Woods’ departure in an Instagram post
  • Woods will continue to pursue another chapter in his career
  • Nike stopped making golf equipment in 2016

After 27 years, Tiger Woods and Nike have decided to end their partnership. Woods, who earned over $500 million from Nike, expressed gratitude for the amazing moments and memories throughout their collaboration. Nike confirmed Woods’ departure in an Instagram post, acknowledging his impact on the sport and expressing gratitude for the challenge he brought. Despite Nike’s decision to stop making golf equipment in 2016, Woods will continue to pursue another chapter in his career. This marks the end of an era for both Woods and Nike, as they part ways after a successful and iconic partnership.

Public Companies: Nike Inc. (NKE)
Private Companies:
Key People: Tiger Woods (Professional golfer), Phil Knight (Co-founder of Nike Inc.)


Factuality Level: 8
Justification: The article provides factual information about Tiger Woods no longer being sponsored by Nike, his history with the company, and his net worth. There are no obvious digressions or irrelevant information. However, the article does not provide any sources for the reported information about the value of Woods’ Nike deals or the net worth of other athletes mentioned.

Noise Level: 3
Justification: The article provides some information about Tiger Woods no longer being sponsored by Nike, but it lacks depth and analysis. It mainly consists of quotes from Woods and Nike, without providing any new insights or analysis. The article also includes unrelated information about other athletes with a net worth of over $1 billion, which is not directly relevant to the main topic.

Financial Relevance: Yes
Financial Markets Impacted: Nike Inc.

Presence of Extreme Event: No
Nature of Extreme Event: No
Impact Rating of the Extreme Event: No
Justification: The article pertains to the financial topic of Tiger Woods no longer being sponsored by Nike, a major sportswear brand. This news may impact Nike’s financial performance and brand image.

Reported publicly: www.marketwatch.com