Apple’s AI-enabled iPhones: A Gamechanger for Wall Street, But Will Consumers Upgrade?

  • Apple’s AI strategy gains support from financial analysts
  • AI functionality only available on iPhone 15 Pro and Pro Max models
  • D.A. Davidson analyst Gil Luria raises target price to $230 based on a price-to-earnings multiple of 30 times Apple’s 2025 earnings
  • Melius Research analyst Ben Reitzes sees potential iPhone revenue growth of up to 20% for two years
  • Samsung’s AI-enabled Galaxy S24 series outsold its predecessor by 8% in first three weeks
  • Raymond James analyst Srini Pajjuri suggests broader availability could benefit Apple’s earnings per share

Apple’s long-awaited artificial intelligence strategy has gained support from financial analysts, but the company now needs consumers to embrace upgrading to new AI-enabled iPhone models. The functionality will only be available on iPhone 15 Pro and Pro Max, which make up just 5% of the current iPhone installed base. Analysts predict potential revenue growth and increased earnings per share if more users upgrade to newer models. Samsung’s AI-equipped Galaxy S24 series saw an 8% sales boost compared to its predecessor.

Factuality Level: 7
Factuality Justification: The article provides accurate and objective information about Apple’s AI strategy and its potential impact on iPhone sales. It includes quotes from financial analysts and their opinions on the matter. However, it lacks some details about the specific features of Apple Intelligence and does not mention any negative aspects or criticisms of the strategy.
Noise Level: 5
Noise Justification: The article provides limited information and focuses mostly on the financial aspect of Apple’s AI strategy without delving into its implications or potential impact on consumers or the industry as a whole.
Public Companies: Apple (AAPL), Samsung (SMSN.L)
Key People: Gil Luria (Analyst at D.A. Davidson), Ben Reitzes (Analyst at Melius Research), Srini Pajjuri (Analyst at Raymond James)


Financial Relevance: Yes
Financial Markets Impacted: Apple’s stock price and potential iPhone sales impacting financial markets
Financial Rating Justification: The article discusses the impact of Apple’s AI capabilities on its upcoming iPhone models, which could lead to an increase in iPhone upgrades and revenue growth. This has implications for Apple’s stock price and overall financial performance, as well as comparing it with competitors like Samsung.
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no extreme event mentioned in the article. The content discusses Apple’s AI strategy and its potential impact on iPhone sales.

Reported publicly: www.marketwatch.com